What is lee rider?

Lee Rider is an American clothing brand that produces jeans, denim jackets, and other apparel items. The company was established in 1917 by Henry David Lee, who started making overalls and jackets for workers. Later on, they expanded their product range to include jeans, denim jackets, and shirts.

The Lee Rider jeans were first introduced in the 1940s and became an instant hit among working-class Americans. The brand's reputation was further strengthened when it supplied the US Army with denim during World War II. After the war, Lee Rider continued to innovate their products, introducing new materials and styles, such as the iconic Lee 101 jacket.

Over the years, Lee Rider has become a popular brand across the globe, known for its durable and stylish denim wear. Today, the company is owned by VF Corporation, a leading apparel and footwear company that also owns other brands such as Timberland and The North Face.